Handset OEM & Smart Phone OS Market Share-Jan ‘10
Posted on 10. Mar, 2010 by Chris in Blog, Mobile Marketing
comScore has released the January update on mobile handset OEM market share in the U.S. These numbers always shock our clients who are expecting Apple (who dominates mind share) to be near the top. The installed base of mobile phones has become a three way race between Motorola, LG and Samsung.
The Smart phone (operating system) market share is still (surprisingly to some!) dominated by RIM with Apple accounting for only a 25% share of the estimated 42.7mm U.S. smart phone users. Of note is the strong gains made by phones using Google’s Android platform.
